Spec Homes | Model Home Merchandising​

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Model Home Merchandising

Understanding how to design and merchandise a house for sale can impact your home's market value and speed of sale.

High quality spec home design will help highlight the space, lighting, and room functionality, making it easier for buyers to see themselves living in the home.

We select high quality budget friendly model home furniture and unique home décor to create an inviting atmosphere that resonates with potential buyers.

Modern Home Designs

We believe that a well-designed home starts with a thoughtful layout. We source the best furniture brands and incorporate furnishings that enhance each room's purpose.

Model Home Merchandising vs Interior Design​

Though they require similar skills, there's a difference between model home merchandising and interior design. Interior design focuses on creating the best home to live in, while model home merchandising focuses on designing a home to sell.

Meet our experts

Hire professional interior designers, organizers, and movers. Urban West Home strives to bring creativity and innovation to every project we undertake. From luxurious interiors with stunning details, we pay meticulous attention to every aspect of the design process. Our passion for creating spaces that truly reflect the personality and style of our clients sets us apart in the industry.
Jennifer Paxson
Principal Designer
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Jennifer, the owner and Principal Designer at Urban West, has devoted over a decade to designing and staging homes in Las Vegas.

Her extensive portfolio showcases multimillion-dollar homes and successful collaborations with key builders in the region. Jennifer's expertise in luxury home staging for real estate and model home merchandising for top builders in Las Vegas has garnered recognition through features on HGTV.

With a blend of design passion and residential design proficiency, she recently launched Urban West Home, a high-end boutique brand offering thoughtfully curated pieces via the Urban West Style Collective. Jennifer's keen design sense and dedication to creating exquisite living spaces have propelled her team to redefine design, organization, and home decor in Las Vegas and expanding her brand to South Texas.

A South Texas native, Jennifer is delighted to bring her design experience to the Texas Hill Country. Her vision for Urban West Home is rooted in a deep appreciation for both modern aesthetics and timeless elegance.

Each piece in the Urban West Style Collective is carefully selected to reflect a unique blend of sophistication and comfort, ensuring that every home can become a personal sanctuary. Jennifer's commitment to quality and style is evident in every project she undertakes, from lavish estates to cozy family homes.

Beyond her professional achievements, Jennifer is also known for her philanthropic efforts. She supports charities to help women and children, believing that a beautiful home should be accessible to all. Her passion for giving back is as
strong as her love for design, making her not only a talented designer but also a compassionate leader.

As Urban West Home continues to grow, Jennifer remains dedicated to pushing the boundaries of interior design. She is constantly seeking new inspirations and innovative solutions to meet the evolving needs of her clients. Whether it's through cutting-edge technology or sustainable design practices, Jennifer's goal is to create spaces that are not only stunning but also meaningful and enduring. With her roots now firmly planted in both Las Vegas and South Texas, Jennifer looks forward to a future filled with endless possibilities.

She is excited to continue sharing her design expertise and creating beautiful, functional spaces that inspire and uplift. Through Urban West Home, Jennifer is redefining what it means to live well, one exquisite design at a time.
Fiona B Tiramani
Certified Professional Organizer
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Fiona, our NAPO certified organizer, is a dedicated to her craft and has a passion for organizing and design. She has brought her expertise from the Tri-State area of New York, New Jersey, and Connecticut, where she previously worked as a Professional Organizer and Moving Concierge. Fiona's background in Real Estate and a Graphic Design degree from Central St. Martins in London contributes to her diverse skill set at Urban West.

Apart from excelling in design, organization, project management, and graphic design, Fiona showcases her athleticism asa Tennis enthusiast at Sienna Country Club. When she's not on the courts perfecting her serve, you might find Fiona traveling to her home country of Scottland or to Portugal Spain to visit her recently relocated daughter.

Her approach to organizing is not just about decluttering spaces but also about transforming them into functional and aesthetically pleasing environments that reflect the unique style and needs of each client.

Fiona's commitment to her clients is evident in her meticulous attention to detail and her ability to listen and understand their vision. She believes that a well-organized space can significantly improve one's quality of life, reducing stress and increasing productivity.

Whether it's a home, office, or special event, Fiona's innovative solutions and creative flair ensure that every project she undertakes is a resounding success. Her friendly and approachable demeanor makes the process enjoyable and collaborative. Fiona is a firm believer in the power of positivity and brings a can-do attitude to every challenge. Her clients often describe her as an “Organizing Powerhouse”, someone who can turn seemingly overwhelming tasks into manageable and even enjoyable experiences.

As a key member of Urban West, Fiona continues to inspire and empower others to create spaces that are not only organized but also infused with beauty and harmony.
Wendy Valdez
Lead Procurement Manager & Assistant Organizer
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Our project procurement manager, Wendy Valdez, contributes her talents as an assistant
organizer and design execution expert. She brings her dedication and multiple skills and talents to Urban West. Wendy is a reliable asset to our team, demonstrating her passion for design through each carefully curated accessory and furniture piece.

She finds joy in witnessing the transformative power of design in a space. A Las Vegas native for over 19 years, Wendy cherishes all aspects of design, particularly modern and fresh urban spaces. In her free time, she enjoys poetry, painting, reading, and hiking.

Wendy's artistic pursuits outside of work add a unique depth to her professional expertise. Her poetry often reflects the vibrant energy and eclectic culture of urban life, while her paintings display a keen eye for color and form, elements she seamlessly integrates into her design projects. Through reading, she constantly expands her knowledge and draws inspiration from a myriad of sources, staying on top of the latest trends and innovations in the design world. Hiking allows her to connect with nature, bringing a sense of balance and tranquility to her creative process.

Wendy's multifaceted interests and unwavering commitment make her an invaluable member of Urban West, continually pushing the boundaries